Google advances AI technology

Google Advances AI Technology While Facing Antitrust Challenges

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Google is moving forward with its next generation of artificial intelligence (AI) under the Gemini platform, announced last year. On Wednesday, the company unveiled Gemini 2.0, designed to handle complex tasks, including interpreting images, managing conversations, and performing online searches. Google CEO Sundar Pichai described it as technology that “understands the world, thinks ahead, and acts with user supervision.”

The Gemini 2.0 release aims to outpace competitors like OpenAI and Microsoft, who are also advancing similar AI tools. Initially, much of Google’s AI will be limited to test groups and Gemini Advanced subscribers. Some features, however, will appear in Google’s search engine and mobile apps. Wider availability is planned for next year, integrating AI into products like Chrome, Maps, and YouTube.

Competing with Rivals and Managing Antitrust Threats

Google’s push into AI comes as it faces pressure from rivals like Apple, which is embedding AI into its devices. Meanwhile, the US Department of Justice seeks to break up Google, calling its search engine an illegal monopoly. The Justice Department proposes forcing Google to sell or spin off Chrome to prevent further anti-competitive practices.

Google has dismissed these proposals as “overly broad” and plans to fight them in court. Hearings begin next spring, but any breakup order could take years to finalize, allowing Google to continue expanding its AI offerings. “I can’t wait to see what this next era brings,” Pichai wrote, reflecting confidence in the company’s future despite regulatory challenges.